CEO Brain Trust
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CEO Health: Stop the Rust
Twitter It!By Verne Harnish “Growth Guy”
In the same (simple) way that lemon juice prevents a quartered apple from turning brown, high dose vitamin C prevents harmful oxidation from sapping the life out of today’s busy executive – and now we understand the mechanism
Year after year I’ve watched CEOs come off high stress [...]
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One Powerful Culture
Twitter It!By Verne Harnish “Growth Guy”
No company better exemplifies the power of a strong corporate culture than Zappos, the online shoe and clothing retailer acquired by Amazon last November for $1.2 billion. Just over a decade old, its corporate culture is the critical glue that helps this rapidly growing company deliver on its promise [...]
Full Story »House vs. Home
Twitter It!There is a difference between a house and a home.
A house is a structure, nothing more, nothing less. To build a house requires a technical knowledge, materials and some money. There are well built houses and there are some weak ones too. A house serves as a place to keep our [...]
Bill Glazer – How to Write Great Headlines
Twitter It!Bill Glazer teaching the 4 questions your headline needs to answer in order to be a GREAT headline.
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Hammer markets his brand
Twitter It!By: D.C. Denison, Globe Staff
Former rapper hails use of social media platforms
There was nothing nostalgic about MC Hammer’s appearance yesterday before 100 entrepreneurs and marketing professionals who gathered at the Harvard Faculty Club in Cambridge for the Gravity Summit conference on social media marketing.
For many in the audience, Hammer, the energetic dancer and rapper [...]
Pay for stuff
Twitter It!By: Seth Godin
As a bootstrapping entrepreneur, my instinct has always been to work before spend. If there was a way to spread the word virally instead of buying ads, I would. If there was a way to change the project so I could do it myself, I would. If I could trade or [...]