Marketing
How to stimulate creativity? Go live abroad
Twitter It!By: Karen Cho
People who live abroad are more creative; and the more time they spend away from home, the more creative they become. That’s according to a recent study done by William Maddux, an assistant professor of organisational behavior at INSEAD.
Certain conditions, however, apply, says Maddux, who conducted the studies in collaboration with Adam [...]
Ms. In-between
Twitter It!By: Seth Godin
The either-or world continues to decay, confronted by a shifting economy and the tools of the net.
It used to be easy to tell if someone was a journalist. Either you were or your weren’t. So giving special privileges to journalists was easy. Parking permits, press badges, first amendment protections… no problem, [...]
Storytelling Tips from Salesforce's Marc Benioff
Twitter It!By: Carmine Gallo
Software-as-a-service pioneer and salesforce.com (CRM) co-founder and CEO Marc Benioff credits storytelling as one of the primary reasons for his company’s rapid success. “Communication is probably the most essential part of my job,” Benioff told me in an recent interview about his new book, Behind the Cloud. The book describes how [...]
Small Business Trends
Twitter It!By: Jason Cohen
We get so caught up in the daily life of running a business, it’s easy to miss the forest for the trees.
Not that you have a choice! You’re fighting fires, handling a pissed-off customer, rending your face over an emergency bug-fix, the website just went down, and the accountant is coming [...]
Trolls
Twitter It!By: Seth Godin
Trolls
Lots of things about work are hard. Dealing with trolls is one of them. Trolls are critics who gain perverse pleasure in relentlessly tearing you and your ideas down. Here’s the thing(s):
1. trolls will always be trolling
2. critics rarely create
3. they live in a tiny echo chamber, ignored by everyone except [...]